01 / STRATEGIC DIRECTION
THE ROAD AHEAD 2026 EDITION
BUSINESS
PLAN2026
A strategic vision for growth, expansion and the next chapter of Al-Rowad.
ESTABLISHED 1985 ◆ JORDAN
THE ART OF AUTOMOTIVE EXCELLENCE
AL-ROWAD.
A LEGACY IN MOTION.
Four decades of automotive experience.
A vision built for what comes next.
01 / 03 THE LEGACY
AUTOMOTIVE EXCELLENCE — SINCE 1985
THE OFFICIAL COLLECTION
TWO DOCUMENTS.
ONE DIRECTION.
Discover the company behind the legacy and the strategy shaping its future.
BUSINESS
02 / OUR IDENTITY
THE STORY BEHIND THE NAME SINCE 1985
COMPANY
PROFILE2026
Our heritage, our network, our capabilities — and the experience that defines us.